We Deliver A Complete Picture
Korrelate™ is the only company focused on connecting all of a marketer’s digital media activities to offline purchases. Korrelate's census-based approach allows for a more granular connection than panel or sample-based based metrics.
Read MoreOur Solution is Privacy Safe
Korrelate is the only company that connects online to offline data at scale in a privacy-sensitive manner. Our offline data and online data can't be tied together at the individual level.
Read MoreWe are an Unbiased Attribution Partner
We are not selling media or data. Our goal is to provide insights to advertisers and agencies related to the effectiveness of digital advertising spending in driving vehicle sales in the offline world.
Read MoreOur Solution is Powered by the Industry Standards in Purchase Data
Our auto solution is powered by RL Polk’s household level make & model purchase data from vehicle registrations, not look-alikes. Additional categories, including CPG, are supported.
Read More06
Feb
Videology Partners with Korrelate to Bring Sought-After ROI Sales Data to Mobile Advertising
Solution Allows Auto Advertisers to Evaluate Sales Lift Metrics Across Screens New Capability Fills Important Gap as Almost a Third of Auto Consumers Use Mobile to Shop New York, February 5, 2013— Videology—a digital advertising platform and solutions provider—announced today that it has entered an exclusive agreement with Korrelate—providers of the first census-based, privacy-sensitive link [...]
08
Nov
Korrelate Data Used to Close the Online-Offline Loop for BMW
At the 2012 J.D. Power and Associates Automotive Marketing Roundtable, Richard Frankel of Rocket Fuel and Tom Penich of BMW North America presented, “How BMW Solved the Online-Offline Measurement Conundrum: Mapping the Impact of Web, Mobile, and Social Campaigns on Dealership Sales”, which used Rocket Fuel’s technology in conjunction with Korrelate data to show how [...]
15
Oct
Visual IQ and Korrelate Partner to Unveil IQ Envoy for Automotive to Maximize Marketing Spend on Audiences Most Likely to Purchase Vehicles
Innovative Product Uses R.L. Polk Data to Enable Marketers to Focus Spend on Tactics That Have the Greatest Impact on Offline Purchases NEEDHAM, MA and NEW YORK, NY–(Oct 15, 2012) – Cross channel marketing intelligence software provider Visual IQ and online-to-offline marketing solution provider Korrelate today announced the availability of IQ Envoy for Automotive, an [...]
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