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Korrelate’s O2O™ solution provides marketers with a census-based definitive link between digital campaigns and actions taken offline without compromising user privacy.

Privacy Safe

Korrelate is the only company that connects online to offline data at scale in a privacy-sensitive manner. Our offline data and online data can't be tied together at the individual level.

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Industry Trusted Data

Korrelate's auto solution is powered by RL Polk’s household level make & model purchase data from vehicle registrations, not look-alikes. Additional categories, including CPG, are supported.

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17
Jan

TheMakegood: Korrelate Ties Online Ad Spend to Offline Purchases

TheMakegood ran a Q&A with Korrelate CEO Curt Viebranz. TheMakegood asked Curt questions on how his past led him to form Korrelate, Korrelate’s rebranding, privacy and Korrelate’s differentiation. You can read the Korrelate Q&A here.

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20
Dec

Saab Shoppers Purchase Volvo, Volkswagen & Mitsubishi

Saab’s recent bankruptcy filing prompted us to take a look at online Saab shoppers. Saab went from selling more than 30,000 cars annually ten years ago to under 6,000 in 2010. We wanted to know what people who shopped for Saab end up buying if they don’t get a Saab. This also provides insight into what [...]

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22
Nov

Korrelate Partners with TidalTV to Close the Loop Between Online Video and Offline Purchases

We’re excited today to announce our partnership with TidalTV, giving the video advertising platform and solutions provider access to Korrelate’s O2OTM (online to offline) solution. “By marrying the addressable targeting capabilities of online video with the real world purchasing data provided through Korrelate, we can offer automotive advertisers the first solution that truly allows them [...]

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